2021 impact + growth report
A MESSAGE FROM STEPH
For ten years we have been pursuing the build of a physical place where we can engage in awareness, use our purchasing power for good and create safe community for survivors and those vulnerable. To be able to end 2021 owning the land that will house Storyteller Cafe was a win. I am grateful beyond words for everyone who has joined this journey, we still have some fundraising work to do but we are very close to breaking ground on a giveback cafe to fight human trafficking, and when this one is built we will have only just begun. Let’s change culture together, every person has a story and every story has value.
Warmly,
Steph Page
Executive Director // Stories Foundation
FUN FACTS:
> Purchased land in Ramsey, MN for Storyteller Cafe in December 2021.
> Dolezal Design & Build confirmed landscaping and painting for
Storyteller Cafe will be donated by subcontractors.
> During December 2021, donors who set up a recurring gift of $50/month or more, gave a one- time gift of $500 or pledged to give $600 in 2022 received a Storyteller Cafe branded mason jar.
> Page views on the storytellercafemn.org website clocked in at 2.1k visitors.
> Top 5 countries visiting storytellercafemn.org
United States, Canada, India, Germany & Switzerland
fun facts:
> 73% of donations were between $25-$999
> Smallest donation = $1
> Largest donation = $150,000
> Median donation amount: $58.25
> 7% of donors are out-of-state
> 61 donations were $1,000 or more in 2021,
compared to 30 in 2020
Growth facts:
> $55,671 in 2019 to
$157,609 in 2020 =
183% increase*
> $157,609 in 2020 to
$452,264 in 2021 =
187% increase*
*Contributed support only,
not including event income or donations.
FUN FACTS:
> Total raised at the April & May fundraisers at Pinstripes = $22,190.71
> Steph Page did several radio and podcast interviews talking about
anti-human trafficking work in Minnesota and Storyteller Cafe.
> The Salvation Army Northern Division brought Stories Foundation in for a
regional employee training on anti-trafficking work, signs and statistics
and how to engage further in awareness.
> The Root Causes curriculum was utilized by MapleRidge Church as a
6 week educational class.
> Lake Sarah Baptist held a women’s conference in September with
Stories Foundation and Anchor13 Studio to bring awareness to their
surrounding community and provide opportunities for engagement.
FUN FACTS:
> Torg Brewery hosted our November fundraiser for free and donated $2/pint poured on Tuesdays in January 2022.
> Comedian Heather Peabody donated her time and talent to perform at the Come Together w/ Laughter comedy night.
> Highest auction bid = $4,600 for the Hayward Cabin stay.
> 4 local breweries are participating in “Pints for a Purpose” in January
2022 to support Stories Foundation and bring awareness to their
customers.
growth insights:
> Mailchimp average open rate: 29%
> Most watched video on our Youtube channel: Storyteller Cafe Land Reveal
> Most listened to Connecting Our Stories episode:
Carrying Around Trauma
> Top 5 listening locations:
United States, Germany, Singapore, France, Canada
> EPISODES PRODUCED: 28
> DOWNLOADS: 2,543
> SERIES: 4
- The More You Know - exploring topics not often talked about and how
they relate to issues of human trafficking
- Where Do I Fit In? - conversations with men on where they have found
space to engage in the work to fight injustice
- Influencing Culture - short awareness chats with Steph on a variety of
related topics
- Survivors Speak - honest, real-life stories generously shared by women
who have experienced exploitation and trauma